FESTIVAL AT SANDPOINT Art Direction / Design / Typography / Illustration
The Festival At Sandpoint is an institution in the small but lively town of Sandpoint, Idaho; bringing world renowned musicians to an annually sold-out audience for 35 years. They wanted to refresh their brand and excite a younger generation of people from near and far to come for the 2 week long music fest. We started by utilizing an energetic hand-done type treatment to their logo. From there the brand really grew to what the festival and city of Sandpoint are all about; outdoor recreation, food, lake, music, and most of all community. We illustrated the poster to include musical instruments tucked into the scenery and all the elements that make up the festival.
Year Round Co. 111 Cedar Street Ste. #4, Sandpoint, ID, 83864